New in the Village

It’s always exciting to welcome new neighbors into the Village! Check out these recently opened businesses that have recently opened in Playhouse Village.
HiHo Pasadena | 625 E Colorado Blvd
HiHo Pasadena brings a fresh take on the classic burger, serving 100% grass-fed Wagyu beef exclusively. The menu reflects a focus on simple, high-quality ingredients, from buns made with just eight clean ingredients to hand-cut fries prepared with only potatoes, oil, and salt. It’s a standout new spot worth adding to a stroll through the neighborhood.
KazuNori | 635 E Colorado Blvd
KazuNori, the beloved hand-roll concept from the team behind Sugarfish, is now open in Playhouse Village. Known for its made-to-order rolls and premium ingredients, KazuNori offers more than a meal; it is an eating experience rooted in simplicity and craft. Visit their new Colorado Blvd location to enjoy their signature hand rolls in a bright, modern setting.
Robbins Brothers Fine Jewelers | 587 E Colorado Blvd
Known as The Engagement Ring Store, Robbins Brothers Fine Jewelers brings timeless craftsmanship, stunning diamond collections, and exceptional service to its brand-new Playhouse Village location. Whether you’re celebrating love, marking a milestone, or simply treating yourself to something beautiful, their expert team is here to help you find the perfect sparkle.
Osa Rooftop Restaurant & Bar | 540 E Colorado Blvd
Bold flavors, hand-crafted cocktails, and golden skies await at OSA Rooftop Restaurant & Bar, Pasadena’s only rooftop restaurant. Perched atop the new AC Hotel Marriott, OSA brings an ingredient-driven approach to dining with standout dishes like salmon crudo and a Wagyu smashburger. Pair it all with sweeping views of Playhouse Village for an unforgettable experience.
Lumee DIY | 696 E Colorado Blvd Ste 7
A new DIY craft studio has arrived in Playhouse Village! Lumee DIY allows you to design custom phone cases, keychains, and accessories using hundreds of kawaii charms, offering a one-of-a-kind, hands-on experience. Follow them at lumee_diy!
Strong Sports Gym | 65 N Madison Ave Ste 103
Take your training to the next level. Strong Sports Gym is a private, high-performance facility led by expert coaches Will and Kengo, offering personalized, data-driven programs that build strength, improve movement, and deliver real results.
AC Hotel | 19 S Madison Ave
The AC Hotel Pasadena is now open in Playhouse Village, bringing a sleek, European-inspired design to the heart of the city. Guests can enjoy modern rooms, a stylish lobby lounge, and the only rooftop restaurant and bar in Pasadena. Reserve your stay today at the AC Hotel website.
